Soapy Joe’s, the locally loved and family-owned car wash, hosts its annual Soapy Joe’s Day on Thursday, April 21, offering the entire San Diego community FREE Magic Joe car washes and the chance to support three local charities. A running tradition in its 7th year, the third Thursday of April has been dubbed Soapy Joe’s Day, as proclaimed by sitting mayors starting in 2016 with Faulkner, to Gloria in 2021 and this year presented by Councilmember Raul A. Campillo.

Each year, Soapy Joe’s celebrates its eco-friendly practices, provides free top-of-the-line washes to the community, and selects a local charity to receive a donation. This year, Soapy Joe’s has selected three deserving groups and asks: where do YOU want to see Soapy Joe’s invest in our shared community? The participating charities represent a range of interests and are Helen Woodward Animal Center, Support the Enlisted Project (STEP) and The Emilio Nares Foundation.

Soapy Joe’s has committed to a total donation of $15,000 in commemoration of Soapy Joe’s Day. This donation will be split in three parts: the organization that gets the most community votes will receive $10,000, and the runners up will receive $2,500 each.

The three charities include The Emilio Nares Foundation, the non-profit that provides free transportation for low income children battling cancer and other life-threatening diseases to get to and from their medical appointments; STEP (Support the Enlisted Project), to help build financial self-sufficiency among junior active duty enlisted members and recently discharged enlisted Veterans and their families facing financial crisis through counseling, education and grants; and the Helen Woodward Animal Center, local San Diego non-profit where ‘people help animals and animals help people’.

Soapy Joe’s Day is open to the San Diego community and is completely free of charge. The free $20 Magic Joe washes will begin at 7:00 am and end at 9:00 pm. Attendees must sign up in advance of the event online to receive a barcode and cast their vote. The barcode can be redeemed at any of the 16 Soapy Joe’s locations on Thursday, April 21. The winning charity will be announced on Friday, April 22nd.

Event Details:

  • What: 7th Annual Soapy Joe’s Day
  • When: Thursday, April 21st from 7:00 am to 9:00 pm
  • Where: All 16 Soapy Joe’s locations. See the store locator HERE for how to find a location near you
  • How to participate: Sign up online to receive a free wash barcode HERE. While on the Soapy Joe’s Day web page, vote for your choice of charities!
  • Cost: Free of charge; Magic Joe washes valued at $20/each
  • What else: Soapy Joe’s will release a collectible commemorative air freshener available 1-day only